Good Vibes Retreat

Client:

Hada Madriana Production

Role:

Graphic Designer

Collaborators:

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CHALLENGE

STRATEGY

IDENTITY

APPLICATION

For Good Moms Bad Choices, the Good Vibes Retreat was an extension of a platform already grounded in maternal autonomy, cultural commentary, and collective care. It had a clear voice and a defined audience. What it lacked was a system capable of translating that voice into a cohesive brand and physical experience.

Brand Identity

Experiental

Web Design

Outcome

Led the translation of brand into a live, experiential system across identity, space, and participant interaction.

Animations follow an inhale–exhale cadence, creating a sense of expansion and release.

For Good Moms Bad Choices, the Good Vibes Retreat was an extension of a platform already grounded in maternal autonomy, cultural commentary, and collective care. It had a clear voice and a defined audience. What it lacked was a system capable of translating that voice into a cohesive brand and physical experience.

Good Vibes Retreat

Janay Davison — Art Director

Pilecki Institute USA

Pilecki Institute USA

For its first U.S. location, the Pilecki Institute needed an identity that could translate its rich European legacy into a clear, contemporary presence. The result is a system shaped by narrative, materiality, and accessible design, creating an environment where history becomes approachable, relevant, and alive for New York audiences.